Queen Latifah Gets it Wright With Power Plate® Machine

Movie Reveals Pro Athlete Fitness Secret; Power Plate Exercise Is The First Choice For Playoff Training

Irvine, Calif. (May 17, 2010)Power Plate® technology played a role alongside Queen Latifah's character - an NBA physical therapist - on the silver screen this weekend. Her character chose a Power Plate® machine, proven to improve joint stability, coordination and enhance recovery after ACL reconstruction, to help her pro-basketball patient get his career and game back.

"The film is a wonderful example of art imitating life, as many professionals like coaches, trainers and physical therapists choose Power Plate every day to enhance their players' games because Power Plate technology helps with enhanced speed, muscular endurance and even a reduction in pain during injury rehabilitation," says Mark de Gorter, President of Power Plate North America. "Pro teams like the Chicago Bulls, San Diego Chargers and the Boston Red Sox are part of a long list of elite programs that maintain peak physical fitness with Power Plate and we are happy to welcome silver screen athletes to the Power Plate club."

Power Plate technology provides one of the most efficient, dynamic total-body workouts in less than 30 minutes utilizing scientifically-proven Advanced Vibration Technology⁜ that works up to 95 percent of muscle fibers while you exercise. Different poses such as a squat or plank are held on the machine's vibrating platform for up to 60 seconds at a time, activating multiple muscle groups simultaneously to stretch, tone or strengthen and target particular areas of the body. The result is a high-intensity exercise that increases strength, improves muscle tone and balance and helps reduce body fat.

Real life athletes like Dwyane Wade use Power Plate® workouts to warm up, stretch, and increase strength. Trainer Tim Grover, who has worked with athletes like Kobe Bryant and Michael Jordan, uses Power Plate to ensure constant muscle activation. He recently shared Dwyane Wade's Power Plate Glute Bridge and secrets to get the most out of Advanced Vibration Technology during the NBA playoffs.

Another athlete at the top of his game, Evan Longoria of the Tampa Bay Rays, says, "Power Plate is critical to my strength and agility training. It has helped to significantly increase my core motion, bat speed and stability, which are key to my performance at the plate and in the field. The physical demands of a 162-game season require a training regimen that gives me the strength and stamina to maintain my peak performance against other all-star athletes."

Used by elite athletes celebrities and people from all walks of life, Power Plate equipment benefits include: increased fitness, strength, muscle tone, flexibility, bone density and range of motion as well as improved blood circulation and lymphatic system activation. Aesthetic benefits include: enhanced skin tone through increased collagen production, cellulite reduction and greater production of regenerative hormones for a more youthful appearance. The complete Power Plate® line of fitness equipment is designed for health clubs, wellness centers, spas, hospitals, physical therapy and rehabilitation clinics, professional and collegiate athletic training facilities, private fitness trainers and home use. Power Plate North America is headquartered in Irvine, Calif. www.powerplate.com.